Our Services
Welcome to Innovative Digital Marketing – Your your Local Digital Marketing Experts
At Innovative Digital Marketing, we specialize in providing comprehensive digital marketing solutions tailored to the unique needs of small local businesses. Our mission is to help you thrive in the digital landscape, reach your target audience, and achieve your business goals through a range of expertly crafted services.
Website Development & Design
Designing & developing a website is the first step in creating a discoverable online presence for your business. At IDM We specialise in building visually appealing, functional, SEO websites, on an engine that is ranked top of class for SEO in the digital marketing realm.
From minimal landing pages to multipage sites with advanced functions (User logins, E-shops, booking services, mailing lists), we’re perfectly capable of building a tailored website to suit your business’s exact needs.
All SEO copywriting, imagery and graphics are included in our web design service.
We also offer re-designs and SEO for existing sites built on a compatible platform, for an aesthetic refresh, improved functionality and higher ranking capabilities.
SEO (Search Engine Optimisation)
Have an epic website that’s not getting the traffic you’d hoped for? We offer SEO services for pre-existing websites built on compatible platforms. Improving SEO is a sure fire way to improve the ranking of your site without the costs associated with redesign/rebuilding.
For brands that are hell bent on writing their own organic marketing communications (blog articles in particular), we also offer general and SEO editing services.
This is a great, highly affordable alternative to copy writing for business owners who know exactly what they want to say but still want the reassurance of having being edited and optimised by a professional.
Brand Kit & Strategies
Perfect for when you’re starting a new business or your current one desperately needs a refresh. IDM brand kits provide a refined guide to the approved target audience, look, feel and tone of voice of your brand.
Once completed, the brand kit is yours to keep and use. We recommend brand kits as a precursor to any digital development to ensure brand consistency in all digital communication.
Outside of use for digital development, brand kits are a great way to introduce new team members or contractors to your brand in a clear and succinct way.
Our set-priced brand kits include:
Unlimited consultation with our creative brand specialist.
A target audience analysis.
Logo Design.
An approved visual brand guide (fonts, colours, symbols).
A tone of voice guide.
Social Media Management
Let IDM takeover your social media management so you can focus on running your business!
Our tailorable social media management plans include; in-house content creation, copywriting, daily platform engagement (for organic growth) and fielding/forwarding on important enquiries.
For new businesses and those struggling to achieve desired levels of growth, we recommend pairing our social media management services with our paid digital campaigns.
Facebook & Google Ads Management
While organic content is necessary for sustaining cost effective, long term growth on your digital platforms, paid digital campaigns are an excellent way to garter rapid short term growth and leads.
Platforms on which we run payed digital campaigns:
Google Ads
Facebook & Instagram
Innovative Digital Marketing is a Google Ads Premium partner and Facebook certified partner – so you know you’re in the right hands!
Enquire to be advised on the your best method!
Copy Writing and Graphic Design
Develop a consistent and professional tone of voice for your brand with IDM’s copywriting services.
Our copywriting specialist is fueled by a passion for crafting creative and engaging branded messaging, and governed by a strong understanding of creating actionable and SEO content.
We’re specialists in writing across all commercial formats including:
Website Copy.
Blog Articles.
Social Media Marketing.
Mail Campaigns.
Press Releases.
Speeches.
Creative Briefs.
Why Choose Us?
01.
Tailored Solutions:
We understand that every business is unique. Our strategies are customised to meet your specific needs and objectives, ensuring maximum impact.
02.
Expertise:
With years of experience in the digital marketing industry, our team has the knowledge and skills to deliver effective and innovative marketing solutions.
03.
Results-Driven:
We’re committed to achieving measurable results. Our data-driven approach ensures that your marketing efforts translate into business growth.
04.
Local Focus:
As a business dedicated to supporting local enterprises, we have a deep understanding of the challenges and opportunities in your community. We leverage this insight to create marketing strategies that resonate with your local audience.
05
Transparent Reporting:
We believe in complete transparency. Our clients receive regular, detailed reports on campaign performance, so you can see exactly how your marketing dollars are being spent and the results being achieved. This done through enhanced reporting software.
06.
Dedicated Support:
Our commitment to your success goes beyond the initial setup. We provide ongoing support and are always available to address any questions or concerns, making sure your marketing strategy continues to perform at its best.